Magazine draft using a borrowed image from the internet
In order to successfully promote an album, the artist or band must promote the release of an album through a magazine advert. After researching prior to this task, I noticed that the magazine adverts which worked the best were the ones that were linked to the album artwork. This continuity works well with consumers and audiences because it allows them to identify and make links between the different media texts which is a successful marketing skill.
Therefore, I decided that for my magazine advert, I would like it to follow the same theme as my digipak. For the mock up, I have used the same image as the front image of my digipak. However, I plan to take a different image for my magazine ad cover, but take it in the same location as the front cover of the digipak. This therefore still makes the link clear, but still makes it slightly different. I plan to just change the pose in which the model will do in the same location.
I have used a white sans serif font for the text on my magazine advert. This is exactly the same front as seen on the digipak, again for the continuous links throughout my products. However, one aspect that doesn't appear on the digipak is the yellow writing. I have added this for the promotional aspects, so the 'a brand new single from' and 'album featuring best selling single Anuthing'. This is effective because it breaks up the text effectively highlighting that it is a new album and that it features a popular single which should grab the audience's attention. I didn't want to include too much text on the magazine ad because with promotional information, I think less is more.
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